Operational Efficiency

Importance

When running a business or organization, measuring operational efficiency is crucial. This is to ensure that the business isn’t spending too much, wasting time and resources and that it’s on track to meet its goals, whether in terms of revenue, productivity, or customer acquisition.

Organizations can greatly improve productivity and effectively manage their operations by measuring operational efficiency. This metric will determine whether or not certain processes are worth the investment, whether the organization is profitable, and the possible areas of improvement.

Improving operational efficiency is a top priority for large business entities, but it also offers tons of benefits to smaller organizations. Some of the ways businesses improve operational efficiency are by investing in better equipment that will save money in the long run, automating different processes, and reducing redundancies.

Good operational efficiency translates to more profit and productivity. Spending too much on different processes without getting anything in return can significantly damage a business, which is why measuring and improving operational efficiency is very important.

Efficiency vs. Productivity: Understanding the Difference

When understanding efficiency, it’s easy to mistake it for productivity as these terms are sometimes used interchangeably. However, efficiency and productivity are two completely separate concepts, and understanding the difference is very important if you’re looking to improve operational efficiency.

Productivity solely focuses on output. When measuring productivity, organizations only look at the number of products or processes completed in a certain amount of time. For example, in manufacturing, measuring productivity would be checking how many products you can produce in an hour.

Efficiency, on the other hand, compares the output to the input. So, using the example earlier, not only do you have to consider the quality and quantity of products, but you also have to relate the output to how much it costs to produce those specific products.

While they are two separate concepts, productivity and efficiency can go hand in hand. However, it’s very important to understand that they are not the same thing. Companies can have high productivity and low efficiency numbers, which is another reason measuring operational efficiency is crucial within an organization.

Example

One example of measuring operational efficiency is measuring the revenue per employee. This basically means looking at the number of employees you have and pay for, then comparing it to the total revenue of the company to determine how much revenue an employee brings in. This is known as revenue per employee.

Ideally, companies need to work towards having a high revenue per employee. That said, there are other ways to measure operational efficiency, which we’ll get to in the next section.

How to Measure Operational Efficiency

There are many ways to measure operational efficiency. We already discussed measuring it through revenue per employee. Other ways that businesses approach measuring operational efficiency include:

• Line efficiency – the number of units a production line produces in a certain amount of time, usually an hour

• Energy efficiency – measured in revenue per kilowatt-hour (kWh) and can be improved by using more energy-efficient systems

• Marketing efficiency – can be measured in the cost of acquiring a new customer or retaining existing ones

• Asset efficiency – an example would be the occupancy rate of a hotel, which can show how investments and assets are bringing in revenue

Measuring operational efficiency may look different for each organization. This is because the right way to measure operational efficiency largely depends on the industry, types of processes, size, and other variables of the business.

How to Improve Operational Efficiency

The first step in improving operational efficiency is determining the organization’s current state of operational efficiency. From there, the organization can determine the areas wherein they aren’t performing as efficiently compared to their revenue to start brainstorming solutions.

That said, improving operational efficiency has to be an organization-wide effort and can be quite complicated. For example, larger entities may have a harder time boosting operational efficiency because the size of their business creates a lot of redundancies with all the different departments working simultaneously.

Additionally, organizing operational efficiency can be tough, but determining these problem areas is crucial in finding the right way to improve operational efficiency and enhance its operations management system (OMS). 

So, when trying to improve your organization’s operational efficiency, it’s important to consider all these things. And when possible, try to use the tools at your disposal to further organize and streamline the process.