Hospitality Management: A Guide

Hospitality Management: Hotels vs. Restaurants

Though both hotels and restaurants are major players in the hospitality industry and have overlapping characteristics and concerns, there is a specific context attached to each establishment. Going to a hotel and going to a restaurant are treated differently by consumers since they involve different considerations. For example, while tourists are the primary market of hotels, the same cannot be said for restaurants. Locals are not likely to visit hotels, but they are likely to eat around the area.

Hotels also require greater commitment from consumers than restaurants. Hotels usually need a guest’s credit card information or any kind of guarantee that they will actually stay at the hotel for the number of nights and on the dates they have booked. While very exclusive restaurants require their guests to make reservations in advance, a majority of restaurants allow their guests to walk in, get a table, and only pay after they’ve finished eating.

What Makes a Great Hotel or Restaurant?

Since the full list of hospitality management duties and responsibilities can be overwhelming, it can be helpful for hospitality managers to focus on three key aspects when running the day-to-day operations of a hotel or restaurant:

Cleanliness

This is the bare minimum, as dirty establishments are quickly panned by online reviewers and are thus not even considered by consumers when choosing a place to stay or dine in. Another reason to take cleanliness seriously is that it’s a legal requirement in most places around the world, since the lack of it can adversely affect public health and safety.

Service

This is the turning point where guests are most likely to change their opinion of the establishment, based on their experience. While restaurants and hotels must constantly strive to provide good or even excellent service, the most important thing to keep in mind is to never treat a guest poorly. While this can mean a lot of different things, a simple rule to follow is to pay attention to the needs of each guest. Don’t ever ignore or sideline a guest.

Quality

More often than not, quality is what differentiates luxury hotels and fine dining restaurants from regular ones. While quality is sometimes exhibited as the finishing touches, such as decadent furnishings or exquisitely plated food, the best hotels and restaurants incorporate quality in all aspects, usually through the embodiment of a business philosophy centered on quality. For hotels, this can mean soft, fluffy pillows and nicely designed amenities. For restaurants, the level of quality is shown through the cooking processes or training of the chefs and the freshness of ingredients used.

What is Hotel Management?

Hotel management involves overseeing all aspects of a hotel’s operations, including services, maintenance, budgets, and staff. It requires diverse skills in business, finance, marketing, customer service, and leadership.

To run a hotel successfully means being adept in the fulfillment of operations and ensuring that all procedures are accomplished according to legal, industry, and brand standards. Additionally, providing hotel staff with digital checklists helps them perform their tasks better by acting as references they can follow when they are unsure of something and you’re not around. Here are a couple of the most useful digital checklists that hotel staff often use to work efficiently and effectively while maintaining quality in service :

Comprehensive Hotel Checklist

Use this digital checklist to assess the cleanliness, organization, and condition of hotel facilities. Inspect guest rooms and check if mattresses are still firm and bedspreads are free from rips and stains. Evaluate how hotel staff approach and deal with guest concerns and complaints. Create corrective actions immediately for problem areas you’ve identified. Add recommendations on how the hotel can improve.

Hotel Maintenance Checklist

Use this digital checklist to keep track of hotel maintenance schedules such as the deep cleaning of beddings and linens, the repainting of walls, and electrical repairs. Select a ✔or to indicate whether or not the maintenance has been completed. Conduct spot inspections of grouting and caulking. Check if the security, emergency, and fire protection systems are working.

Hotel Check-in

A hotel check-in is the beginning of the guest-staff interaction. For first time visitors, it is the hotel’s introduction. Most of the time guests instinctively assess the quality of their room and service based on the friendliness of reception staff and the appearance of the lobby. Though nowadays, guests will often preview their experience through the hotel’s website, there is still a certain element of surprise whenever a guest arrives and finds that the lobby is rather delightful and the staff, friendly and accommodating.

Hotel Check-in Form

Use this digital form to obtain the necessary information from guests. Ask guests to fill out their name and contact details. Deliver a pleasant and quick check-in procedure so that guests can get to their rooms, unpack, and relax. This form also has a section for check-out personnel to sign as a confirmation that the said guests have checked out, with no damages to the rooms or missing items.

What Makes Managing a Restaurant Different?

Unlike a hotel, which is tasked with providing a 360-degree experience, a restaurant’s main focus is on food and the dining experience. With food being a major factor in a restaurant’s success, its preparation should be of the utmost importance to a restaurant manager.

Restaurant Audits

A restaurant audit is the formal evaluation of a restaurant’s practices against regulatory and industry standards for food safety, hygiene, housekeeping, and maintenance. Restaurant managers conduct internal restaurant audits to prepare for scheduled or unannounced health inspector visits. These visits should not be taken lightly as the discovery of health code violations can lead to the imposition of fines, temporary or indefinite suspension, or the permanent closure of the establishment.

Restaurant SOPs

A restaurant standard operating procedure is a set of rules staff and managers need to follow for the optimal performance of the restaurant. Similar to other hospitality SOPs such as housekeeping, restaurant SOPs can be based on the specific business objectives of a restaurant or industry best practices. A non-negotiable component, however, is an action plan for complying with legal regulations on food safety.

Restaurant managers can also use general restaurant checklists to assist them in running the day-to-day operations of the establishment. These can include opening and closing procedures, staff evaluations, and quick equipment inspections. One of the benefits of using a digital template for restaurant checklists is that it’s easy to customize to fit your needs.

For example, if the weak point of your food service business is the quality of the food served, you can create a checklist focusing on the food preparation steps being performed and their alignment with the restaurant’s recipes and signature flavor profile.

With just one digital template, you can create countless checklists that cater to specific aspects of restaurant management. Get started with these featured checklists:

Restaurant Food Safety Checklist

Use this digital checklist to ensure that proper food handling is observed. Check staff personal hygiene, food preparation methods, food storage protocols, cleanliness of utensils and dishes, waste disposal, and pest control. Include detailed comments on problem areas as well as commendations on best practices followed.

Restaurant Opening Checklist

Use this digital checklist to prepare the restaurant for opening. Check if the tables, chairs, and dinnerware are clean and acceptable for use. Ensure that equipment, such as air conditioning, water cooler, ice machine, telephone, and POS system, is fully functioning. Hold a staff meeting regarding their operational responsibilities before opening.